The hottest overseas market has become the most ch

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The overseas market has become the most challenging year for Weichai to strongly support and help enterprises win.

the overseas market has become the most challenging year for Weichai to strongly support and help enterprises win.

China Construction machinery information

this year is the saddest year since the establishment of Shandong Heavy Industry Group Co., Ltd. (hereinafter referred to as "Shandong heavy industry")

facing this conclusion, Tan Xuguang, chairman of Shandong heavy industry, once described it as "the biggest round of challenges in recent 20 years". According to tan Xuguang, the superposition of multiple factors such as industry downturn, product homogeneity and overcapacity has brought great risks to enterprises, and the situation is very serious

"in the past, the market we faced was full of oil. Now we need to refine the market if we want to develop." Said Wang Yong, Party Secretary of Weichai Power Company, a core subsidiary of Shandong heavy industry

output halved

in September, Caixin manufacturing PMI hit a new low since March 2009. From the sub index, output, new orders and new export orders all fell by about 0.7 percentage points, continuing to reflect the unstable external demand and sluggish domestic demand

to reduce the existing unstable friction force "The record low PMI shows the current environment faced by Weichai. The core of Weichai Power is heavy trucks, and the second is heavy machinery. The market structure of these products is closely related to the number of national starts. Although infrastructure investment has increased, real estate investment has dragged down the overall growth of the market. The market demand of heavy trucks, large and medium-sized passenger cars, and construction machinery industries is not strong, and the sales of main supporting markets have been declining." Wang Yong said

the decline in sales makes Wei check whether the dial passive needle can point to zero Chai feel pressure. As for China's heavy trucks, the sales volume in 2010 was 1.01 million units, decreased to 790000 units in 2012, and 690000 units in 2013. "Up to now, the sales volume in 2015 is only 50000 units, almost half of that in 2010." Wang Yong said frankly

the author learned that in the first half of 2015, Weichai Power achieved a net profit of 969 million yuan, a year-on-year decrease of 74.26%; Weichai Heavy Machinery Co., Ltd. achieved a net profit of 19 million yuan, a year-on-year decrease of 37.43%. From the perspective of group companies, Shandong heavy industry achieved a revenue of 42.489 billion yuan in the first half of the year, a slight year-on-year decrease of 3.05%, completed 81.17% of the budget, and achieved a net profit of 504 million yuan, a year-on-year decrease of 86.04%

overseas acquisitions

Wang Yong said: "now to improve the product line, we need to break the barriers of the engine industry, and we need to vigorously develop collaborative development and design capabilities." The author learned that in recent years, Weichai Power has optimized the engine R & D process and built a global collaborative R & D platform based on Internet support. Through distributed deployment, it has accelerated the R & D process and greatly shortened the time for new products to be introduced to the market

taking the engine of the supporting marine surveillance ship as an example, through the four local collaborative research and development mode of advanced emission technology research in North America, the collaborative design of Weifang and boduan R & D center in France, and Hangzhou simulation verification, the R & D cycle of the supporting engine of the Marine Surveillance ship was reduced from 24 months to 18 months, the overall R & D efficiency was increased by 25%, the R & D cost was reduced by 30%, and the R & D task of the supporting engine of the marine surveillance ship was successfully completed, A large amount of reusable data is retained for later engine development

"in addition, we should speed up international deployment." According to Wang Yong, the global sales volume of Kaiao in Germany has been very good in the past two years, and the consolidated profit last year accounted for almost half of the total profit of Weichai Power. Kaiao group is a leader in the European commercial vehicle market, which is good at producing forklifts and other commercial vehicles. It is a leader in the transformation from resource-based management to capability based management. In December 2012, Weichai Power spent 738million euros to acquire 25% equity of German Kaiao and 70% equity of its subordinate Linde hydraulic (Linde), and then increased its holdings of German Kaiao for three times. At present, the shareholding ratio has increased to 38.25%. At the same time, Weichai Power also increased its shareholding of Linde hydraulic by 20% in July this year, and the shareholding ratio rose to 90%

according to the annual report and semi annual report of Weichai Power, in 2014 and the first six months of 2015, Kaiao contributed net profits of 2.546 billion yuan and 178 million yuan to listed companies respectively, accounting for 43.84% and 18.38% of the total profits of Weichai Power

"Italian Faraday acquired by Weichai three years ago will turn losses into profits this year, and we also strive to make France boduan complete the integration five years after the acquisition." Wang Yong said

the annual report and semi annual report of Weichai Power also show that the foreign market has strong momentum in the near future. In 2014 and the first half of 2015, the company achieved foreign revenue of 20.21 billion yuan and 17.992 billion yuan respectively, with a year-on-year increase of 154.76% and 325.29%. The domestic market is relatively weak, achieving 17.66 billion yuan in the first half of this year, a year-on-year decrease of 38.27%

"in July, the Ministry of industry and information technology announced the list of intelligent manufacturing pilot demonstration projects in 2015. There are a total of 8 enterprises in Shandong, including Shandong Weichai Power. The pilot project is diesel engine intelligent system, and Zhengye International's revenue in that year also reached 2.074 billion yuan." Wang Yong said that this is a full affirmation of Weichai's intelligent manufacturing work and will also encourage Weichai to further improve the integration level of industrialization and industrialization

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